How to Write Your First Blog Post for Beginners

This post contains affiliate links. This means I will make a commission at no extra cost to you should you click through and make a purchase. Read the full disclosure here.

You’ve set up your blog—now you’re ready to write your first blog post. But staring at a blank screen can be intimidating.

What do you write about?
Should you introduce yourself?
How do you make sure people actually read it?

The good news? You don’t need to be perfect.

By the end, you’ll know exactly how to create your first blog post with confidence and purpose.

Let’s get started!

How to choose a topic to write your first blog post

Choosing your first blog post topic can feel daunting- you want to make it just perfect!

But the truth is, it doesn’t really matter that much.

Over time, you’re going to be building a large library of content that all seamlessly links to each other.

So your first blog post won’t even matter that much- but how you interlink things will.

But, no matter what, you do still have to choose something to write your first blog post on.

Don’t worry about being perfect when you write your first blog post

Your first blog post isn’t going to be perfect. In fact, your first, 10, or 20 probably won’t be perfect.

It’s pretty hard to make the “perfect” blog post, and I’m not sure I’ve ever achieved the “perfect” post after writing 100s of them!

But that doesn’t mean I’ve stopped writing. And it doesn’t mean I haven’t seen success. There isn’t such a thing as perfect, so write the post anyway.

Plus, the good news is, you can always edit the post later! So just start writing and worry about the rest later.

STEP ONE: Make Sure You’ve Chosen a Clear Niche

Your niche is important because your readers will know what to expect from you each week, and it’ll make them want to come back for more.

STEP TWO: Brainstorm Beginner Problems to Write About

Once you know your niche, think about the biggest beginner problems your audience might have within that topic.

Your goal is to create something helpful and relevant right from the start, and beginners are the easiest people to write to!

Beginners are the ones looking up the most information and asking the best questions.

For example, if your niche is blogging, beginner-friendly topics might include:

• How to start a blog for beginners
• How to make money blogging for beginners (Step-by-Step)
• How to grow a blog using Pinterest as a beginner

These are the kinds of posts people actually search for — and they’re also easy to link to in future content.

Before I wrote this post, I published one called “What Should Your First Blog Post Be About?” and now I can naturally link it here.

This kind of internal linking builds trust, keeps people binge-reading your content, and leads to email signups, product sales, or even clients (if that’s your goal).

STEP THREE: Choose One Idea to Write Your First Blog Post

Once you have a few ideas, choose whichever one you want to be your first post.

Don’t let this part overwhelm you by trying to pick the “perfect” start- just pick one and move on!

You can eventually make it through your entire list of ideas, and your first post will be behind you!

Why your first post shouldn’t be an “introductory” post

One thing I want to warn you against is creating an “introductory” post as your first one.

It might seem like a good and easy idea to take the pressure off, but it’s really not needed.

Here’s the truth: that kind of post doesn’t really serve your audience, and it won’t help you grow.

That’s what your About page is for.

If someone wants to learn more about you, they’ll look for that page, not a random blog post buried in your archives.

And honestly? When you’re brand new, most people don’t care who you are just yet. They care about what you can do for them.

It might sound harsh, but it’s true: people are online looking for solutions, not stories.

Think about it…

When you are scrolling on Pinterest, are you searching for a blog post from a random blogger titled “Learn more about me and my blog!” ?

Probably not. And your readers won’t either.

That kind of post also won’t rank on Google, and it’s hard to promote on social media, especially if you don’t have an audience yet.

So skip the “hi, I’m new!” post and jump straight into content that solves a problem or teaches something useful.

That’s what will get people to stick around.

How to Structure Your First Blog Post

Structuring your blog post properly is essential for keeping your readers engaged and making it easier for them to follow along.

A well-structured post also helps with readability and SEO.

If you have a post that is hard to read or isn’t structured well, you may get people leaving your blog quicker.

Here’s a basic structure for your blog post:

Start with a strong Introduction

If you don’t hook your readers right away, they’re going to be gone. So you really want to focus on the intro of your post.

Start with an engaging hook that catches their attention. This could be a question, a surprising fact, a bold statement, or even a short anecdote.

I like to start by getting into the mindset of the reader and letting them know I understand their problem or frustrations that brought them to my post in the first place.

Next, set expectations. Let your readers know what they will learn or gain from reading the post. Be clear about what value they’ll get by sticking around.

• Example Hook: “What if you could start every day feeling energized and ready to tackle anything that comes your way?”

• Set Expectations: “In this post, I’ll share my simple yet powerful morning routine that sets me up for success every single day.”

Writing the body of your blog post

Next, you can start writing the body of your blog post. There are so many different ways you can structure your first blog post.

I recommend heading to Pinterest and checking out some blogs in your niche, and see how they have their posts structured so you can see what you like, and what works.

• Are they using photos or diagrams?
• Are they using bullet points or headings (Maybe even with different colors?)
• Do they have email signups to break up content?

Chances are, they have most or all of the above, and you should too!

But you’ll get a chance to experiment over time to see what you like best, and what resonates with your readers the most.

One of the most important metrics to measure, after pageviews, is how long people stay reading your posts- and all of these things can increase that time!

Here are a few other things to consider:

• Break your content into sections: Use subheadings to organize your content into digestible sections. This helps readers navigate easily and find the info they’re looking for.

• Use bullet points or numbered lists: These are effective for breaking down key points and making your post more scannable. Lists help readers quickly skim and absorb information.

• Keep paragraphs short: Long blocks of text can overwhelm your readers. Keep your paragraphs to a few sentences each.

• Be clear and concise: Avoid unnecessary jargon and focus on delivering your message in a straightforward way.

Writing your blog post conclusion

Once the main part of your blog post is written, it’s time to conclude with a strong conclusion.

You can do this by:

• Summarize key points: Recap the main takeaways of your post, but keep it brief. This gives your readers a quick reminder of what they’ve learned.

• Call to Action (CTA): Encourage your readers to take the next step. This could be leaving a comment, sharing the post, subscribing to your newsletter, or checking out another post on your blog. A CTA helps keep your audience engaged and encourages them to interact with your content.

Here is a super simple blog post outline that you might use for the structure of your first blog post:

1. A strong headline that will capture attention and drive clicks
2. An intro that captures attention and gives a brief context of the post
3. A pin graphic to allow people to share your post
4. Headers that organize the main point of the post
5. The body of the post, where the actual copy of the blog post is written
6. Bullet points to break up the post & emphasize points
7. Any images that enhance the blog post’s points
8. Internal and/or external links that give the reader extra resources
9. A freebie with an email sign-up (if you have a relevant one)
10. Product/affiliate links to make some money blogging!
11. Add an outro that summarizes the blog post
12. A CTA to tell the reader what to do next (Read a related blog post, share the post, sign up for your email list etc…)

Additional Tips for Writing Your First Blog Post:

There are a few other things you can do to make sure you’re writing the perfect first blog post.

Make your blog post scannable

Not everyone is going to read every word you write. In fact, many people will scan your blog post and not read it all.

I wouldn’t be surprised if you skipped parts of this blog post here!

It’s okay to do that, and it’s actually a good thing to make your blog post more scanable to keep people reading longer. Instead of making it so hard to read that they just leave.

So, break down complex ideas into bullet points, numbered lists, or subheadings. This helps readers quickly find the information they’re looking for.

Do Basic Keyword Research for Your First Blog Post

When you are writing blog posts, you also want to consider doing keyword research so that you can show up in Google search.

Getting ranked in Google and being able to have passive search traffic is going to really help you grow your blog. It’s also good to know for Pinterest traffic as well.

The easiest way to get started with keyword research is to start typing into the search bar what you would type in to find your post, or what you think others will type in.

I use the free Google Chrome extension Ubersuggest, which tells me how many people are searching for the term so that I know if it’s worth writing for or not.

I like to get one main keyword and then 3 or 4 supporting keywords. For example, for this post, I have:

Main keyword: Write your first blog post

Sub keywords:

• Create a blog post in WordPress
• WordPress block editor tutorial
• Structure your first blog post

These are all keywords I use naturally throughout the post, and I use the plugin RankMath to make sure I’ve done it all right!

I love this plugin because it gives you a checklist of all the best SEO practices so you know you’re doing things right. It looks like this:

How to Create a Blog Post in WordPress

After drafting and writing your post, it’s time to get it online using WordPress and the Block Editor. Here’s how:

1. Log in to WordPress and go to your dashboard
2. Click Posts > Add Post

From there, you can start writing your post in the Gutenberg Blog Editor.

Using the WordPress Gutenberg Block Editor

Using the Block Editor is pretty simple, but you can get fancy with it if you want. Basically, every time you hit “Enter”, WordPress automatically creates a new block for each paragraph.

If you hit “Enter” and have a blank block, you can type the / key and get a ton of options for other blocks to use and make your blog post unique.

The most common options are:

• Headings (H2, H3, H4)
• Bullet points
• Image block

You can see what it looks like here:

You can also download plugins to give you more options and really get deep into customizations.

I have the Table of Contents plugin and Kit (My email marketing platform). (It used to be known as Converkit, if you’ve heard of that before!)

Another option I use a lot is for embedding YouTube videos, and I also created a “Pattern” block of my affiliate disclosure.

Which is basically where you type out what you want a block to say, and then you save that block for easy use later.

So when I want to add my affiliate disclosure at the top of any blog post, all I have to do is type /aff and the text shows up like this:

This post contains affiliate links. This means I will make a commission at no extra cost to you should you click through and make a purchase. Read the full disclosure here.

Publish Your Blog Post in WordPress

Once you’re happy with your post, it’s time to hit “Publish”. But make sure you do a few things before you make it live!

1. Preview: Click the “Preview” button to see how it looks.
2. Make Adjustments: Tweak anything that needs improvement.
3. Add the finishing touches: A featured image, etc..

Make sure you check the right-hand side of the screen that you’ve added a featured image, adjusted the slug of your blog post to not be so long, and added a category and tags before you publish!

What to Do After You Publish Your Blog Post

Congratulations! You just published your first blog post! Give yourself a pat on the back and a moment of celebration.

But once you’re done, the work is not over yet! Now you need to promote your post.

Whew, blogging really is a lot of work, isn’t it?!

But you just wrote an amazing post, and there are still a few more things you have to do.

Promote Your First Blog Post

Once you publish your first blog post, you have to get people to read it! Otherwise, all the hard work you just did to write it goes to waste.

The place I suggest you go to for blog traffic is Pinterest. I have used Pinterest for years for myself and hundreds of clients to drive traffic to a blog.

It’s the perfect place for a beginner blogger to start!

Or, if you have an email list, you can send it out the them as well. I personally use Kit (Formerly Convertkit) for my email marketing.

Track your progress

You want to make sure your efforts aren’t going to waste!

Use something like Google Analytics to track your progress and make sure you are getting traffic to your blog post.

Don’t worry if you don’t see traffic right away. It can take Google and Pinterest a while to rank your post, push it out to the right people, and actually start seeing traffic.

But if you aren’t getting traffic after a while, or you’re seeing the bounce rate of your post is really short (AKA How long people stayed on your blog before leaving), then that might be a cause for concern, and you may need to tweak part of your post.

Update your post

Once your blog post is live, it might not be the last thing you need to do to it! It’s smart to occasionally go back through your old posts and update them.

You may have new information you want to add, you may be better at writing posts, or maybe you have new offers you can send people to.

I go back and update posts often with new affiliate links, product links, and I backlink my new blog posts when it makes sense.

Or sometimes I just need to refresh a blog post because my skills are better now than back when I wrote it originally!

Google loves fresh content, and your readers will appreciate you keeping things up to date!

Congrats on writing and publishing your first blog post!

With these tips and the WordPress Block Editor tutorial, you’re all set to create even more blog posts in the future. Keep practicing, and soon you’ll be a blogging pro!